I recently had the pleasure of attending the ACUTA (Association of Information Communications Technology Professionals in Higher Education), conference recently held in Denver, Colorado. ACUTA focused this conference on the topic of adopting unified communications (UC) across academia. A survey of ACUTA membership prior to the conference indicated that the campus constituencies most likely to benefit from UC include IT, help desks, and teleworkers. Benefits most often cited from deploying UC include enhanced collaboration, increased productivity and operational efficiency. So how does this relate to customer service management?
UC tools help customer service personnel become more effective and efficient in performing their duties. Academia has become a competitive industry, and student retention is a key strategic metric followed by institutional leaders. Retention is greatly influenced by student satisfaction on every aspect of college life … IT systems, facilities, financial aid, course enrollment, and other student services. Combining the imperative of student satisfaction with the necessity to reduce costs, many institutions are consolidating student services into a single contact center for assisting students in addressing questions and concerns. SpiceCSM is specifically designed to accommodate organizational efforts to bring efficiency and effectiveness into the customer service management function.
SpiceCSM has targeted higher education as a key vertical for adoption of the company’s platform. We are also encouraging the development of an industry-wide open knowledge library of customer service issue resolutions. All higher education institutions have a similar set of departments and associated services, thus making the sharing of such a knowledge library a very feasible idea. To learn more about open knowledge projects in higher education, click here.
Best regards,
Mark Cornett, COO
SpiceCSM

